Media Manager Job at Vodacom

• Develop and execute Media strategy, working with other departments and respective agencies.
• Manage and interprets consumer, brand and media data required to create a total media/channel strategy solution
• Driving identified business KPIs supporting the overall business and brand and products objectives.
• Drive execution of channel ideas per segment, furthering brand engagement and conversations with consumers.
• Support development of brand media engagement ideas, specifically provide and use local consumer / media insights. Integrate and execute these media ideas across communication platforms.
• Measure the effectiveness of media investment and optimise the brand communication/ engagement/ conversation based on insights from data analytics.
• Develop and implement speedy monitoring solutions to measure and track effectiveness of media channels, with emphasis on “real time” campaign management.
• Developing clout with external partners to understand the market dynamics and seek more insights
• Manage and oversee day-to-day and operational relationships internal and external.
• Plan media campaign for each segments
• Control media calendar internally
• Control each media campaign on daily level with ongoing optimization
• Create business marketing cases and historical data with best practices
• Find and implement new marketing tools and strategies into campaigns
• Knowledge sharing with team on latest media trends.

Qualifications:

• Bachelor in Marketing, Business Administration, PR or other
• Deep brand & understanding of consumer behaviour and how they engage with different media and brands.
• Comfortable working with numbers, metrics and spreadsheets.
• Creativity & analytical thinking
• Digital Capability.
•  3 – 5 years (Minimum Experience – Client / Media Agency)
• Hands on experience in media planning and management including financial budget control
•  Previous experience in the telecommunications, Media houses, Services industry will be an added advantage.