Hotel Sales & Marketing Manager Job at Expert Consultancy Ltd

Ø  Create comprehensive Sales & marketing plans and strategies aligned with the resort/hotel’s business goals, target audience, and competitive landscape.

Ø  Oversee the resort/hotel’s digital marketing efforts, including website management, search engine optimization (SEO), pay-per-click (PPC) advertising, email marketing, and social media campaigns.

Ø  Ensure brand consistency across all marketing materials and platforms, maintaining the resort/hotel’s unique identity and image.

Ø  Plan and execute advertising campaigns, promotions, and special events to attract new guests and increase repeat bookings.

Ø  Develop engaging and persuasive content for various marketing channels, such as website pages, blog posts, social media, and email newsletters.

Ø  Conduct market research and competitor analysis to identify trends, customer preferences, and opportunities for growth.

Ø  Work closely with the sales and revenue management teams to align marketing efforts with sales targets and revenue goals.

 

QUALIFICATIONS

Ø  Relevant Bachelor’s degree preferably in marketing.

Ø  Must have a minimum of 5 years’ experience in marketing, preferably within the hospitality industry, with a focus on resort or hotel marketing.

Ø  Proven experience in digital marketing strategies, including SEO, PPC, social media, and email marketing.

Ø  Strong creative thinking and problem-solving skills to develop unique and appealing marketing campaigns.

Ø  Experience leading and motivating a marketing team to achieve targets and deliver high-quality work.

Ø  Strong networking skills to establish partnerships and collaborations within the industry.